September 2025
$4,972Moved to fractional only, already 24% above her old full-time salary.
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$13.4K+ month as a 35+ creative strategist.
Jess is a creative strategist and part-time UGC creator in Raleigh, and AHA reached her at the most perfect time, during a really hard part of her life. Her creative strategy income went from $5,829 to $13,475 a month, she landed a new full-time role paying 40% more, and she earned $11,050 in UGC in 15 weeks.
Raleigh, NCCreative strategistPart-time UGC creator35+ Millennial MamaAHA Wave 4
The results02 / 06
$13,475 in one month,
up 131% from where she started.
in December 2025
$13,475Creative strategy earnings for the month
from $4,000
$5,600Monthly pay in her full-time role, up 40%
from $1,750
$3,683Average monthly UGC earnings
in 15 weeks
$11,050Total UGC earnings
The story03 / 06
From a hard season to a job she loves.
The struggle01
AHA came at the most perfect time.
Jessduring AHA
"When I was in my AHA Wave, a really hard part of my life happened and I would not have gotten through that without Mehr."
She was earning $4,000 a month in a full-time creative strategy role, plus $1,750 a month from part-time UGC.
Where she started02
She knew the strategist she could be.
- Her creative strategy income was $5,829 in July 2025, with fractional work included.
- Her average UGC rate was $300 a deal.
- She was missing structure and clarity.
The turning point03
She went fractional, then landed a better role.
Jessafter AHA
"She truly held my hand and gave me the support I needed to one, land a job at a company that I love."
Her fractional work passed her old full-time salary by 24% within one month, and her new full-time role pays 40% more than her old one.
Jesson AHA
"I mean, I saw my brand deals go up with my personal branding."
What we did together04
We helped her step into the strategist role.
- Feedback with real care and intention, including the tough love she asked for.
- Support through a hard season, all the way to the new job.
- Personal branding that brought her brand deals up.
- Higher standards, with far more strategy and confidence in her content.
- Her average UGC rate went up to $500 a deal, and her creative strategy earnings grew 131% overall.
The timeline04 / 06
She went from $4,972 to $13,475 in 3 months.
July 2025
$5,829AHA started. Creative strategy earnings of $5,829 for the month.
November 2025
$10,670Started a new full-time role alongside fractional work.
December 2025
$13,475Creative strategy earnings of $13,475 for the month, up 131% from July.
The receipts05 / 06
She joined the Dose creative strategy team.
"AHA was one of the best things that's ever happened to me aside from like, you know, getting married and having kids."
Jess Lawrence
In her words06 / 06
In Jess’s own words.
"I would pay any amount of money that's needed to join AHA again, without hesitation."
AHA came into my life at exactly the right moment and became one of the most impactful professional investments I have made. The program helped me step fully into the strategist and creator I always knew I could become, while giving me the structure and clarity I was missing. The level of care and intention behind the feedback is unlike anything I have experienced in any other coaching or mentorship. AHA pushed me to think differently about my work, raise my standards, and approach content with far more strategy and confidence. I would pay any amount of money that's needed to join AHA again, without hesitation. The program played a major role in helping me build a creative business that feels aligned and sustainable.
See Jess’s before and after videos
Product demos
Before
After
Bedtime parenting
Before
After
Talking to camera
Before
After